Case Opdemast.nl
Your message on the motorway.
Opdemast.nl opened up the digital billboards along the motorway to everyone: your own message, big on screen for the whole of the Netherlands. A case with every part of digital technology and marketing. Opdemast has since been sold to the European market leader in out-of-home advertising.
Opdemast.nl
From the website straight onto the billboard
We developed the integration with Broadsign, the system that drives the digital billboards. The image someone creates on the website goes onto the billboard automatically: exactly the right image, per hour and per billboard, without anyone lifting a finger.
For this we built a custom configurator. Choose a design, choose a location and the direction of travel, choose a date and time, personalise your message and preview it on the billboard. That way you also know which side of the motorway to drive on to see it yourself.
What makes the difference
Built smart.
Integration with Broadsign
The image from the website on the billboard automatically, per hour and per billboard.
19 locations
Spread across the Netherlands, with the direction of travel included.
Make your own billboard
Sport, a wedding, a birthday or a birth, or your own design or photo, with a preview on location.
