Case Body & Shape Store
One platform, two experiences.
Body & Shape Store is an established name in sports nutrition and supplements: from pre-workouts and proteins to creatine and fitness equipment. With a clear B2B focus and a fast-growing B2C arm.


Body & Shape Store
Buyer and athlete, each with their own shop
We built one e-commerce platform for B2B and B2C. The B2B environment (bss-partners.nl) is built for speed: buyers quickly find what they need and order volumes by brand or product line.
The B2C webshop is visual and built for conversion, with clear product presentation and straightforward filters.
What makes the difference
Built smart.
Smart filtering
By flavour, pack size, and capsules or drinks: in a broad, deep range you quickly find what you're looking for.
Linked to Exact
Orders, stock and customer data flow through in real time, hassle-free.
Strong brands
Private labels and well-known international brands, each shown at its best.

