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Case Van Lier

Big things have small beginnings.

Van Lier grew from a shoe factory into an internationally known brand. The family business, founded in 1815, is the largest shoe brand in the Netherlands. We help it conquer the online shoe market too.

B2CExactOmnichannel
Van Lier website
Van Lier

Van Lier

Omnichannel

In its stores, Van Lier works with tablets. If a shoe is no longer in stock in the right size, staff order it via the tablet. The customer chooses: delivery at home or in store.

Thanks to the Exact integration, Van Lier instantly sees stock and placed orders, and every purchase becomes an order straight away. Webshop, stores and warehouse work together seamlessly on logistics.

What makes the difference

Built smart.

01

Product first

Filter by size and colour: the perfect shoe is in your basket in one click.

02

Seamless with Exact

Stock, orders and logistics all aligned.

03

Innovating together

We keep improving the webshop with new ideas.

Results

Here's what it delivered.

+96%more visitors
+33,9%more conversion
+113%more revenue