State-of-the-art
Welcome to the world of Fleming's.
A state-of-the-art hotel experience with excellent service and international top locations.
CHALLENGE ACCEPTED
A universal appearance of the family business on all hotel websites with distinctive details that highlight the uniqueness of each hotel.
'The perfect stay' starts with the easy booking of a stay on a website that is clear and contains all the necessary information.
STRATEGY
The key to online success starts with a strong strategy. This strategy is also directly the basis of every specialist working on the project.
• Determining target audiences per hotel
• Generating traffic
• Analyzing visitor behaviour
• Increase of direct bookings
CONTINUOUS Improvement
Perform optimizations based on the data we have collected by analyzing A/B tests, heatmaps and customer behavior, among other things.
Each month, we determine together which points will be taken up and what priority will be given. This makes it possible to put several optimizations live each month.
THE
ULTIMATE
JOURNEY.
BOOKING BOOSTERS
With Continuous Improvement, the focus is on increasing the direct bookings.
On the website and in the booking engine we work with relevant notifications.
The booking boosters provide a
higher conversion rates and more direct bookings.
TOOLS
The tools that we use, among other things
- Abandoned bookings
- Personalized USP's
- Proximity notifications
- Exit vouchers
FLEMING’S IS AS INDIVIDUAL
AS THEIR GUESTS
Each visitor clicks through the website in his or her own way. We create, analyze and optimize the customer journeys to make it as easy as possible for the visitor.
Want to know all ins & outs?